Language
One language aspect from this advert is that on the bottom right corner is the subway logo in its special font and also there slogan 'eat fresh'. it has two main images which are promoting the meal deals of their sandwiches. They are very eye catching and have been made to look appetising to people that are working or studying and where they should go for lunch. The main thing that attracts our attention is low cost on the food. Also it has information about the locations of local subways and has the subway trade mark information.
Institution
The deal was produced by the company subway and is available to people in norwhich. They have advertised it to make it look cheap and tasty in order for people to go there instead of food restaurants like mc donalds or kfc.
Audience
This is targeted at both genders for ages of 13 to 35 or perhaps more. i think this is for people on the go that want a good value lunch or meal deal that is healthy and worth the price. i reckon this is also targeted at people that eat at other fast food restaurants such as mc donalds or burger king etc. they have done this in order to attract more customers for profit. I think this is also targeted at people who are in college or teachers and workers that go out to eat for lunch.
Representation
this advert presents sandwiches that are well priced in the area of Norwich. the meaning of this advert is promote subways value deals.
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