Film promotion: pitching

Title: Obsession

A dedicated young college boy is enchanted by the beauty of the new girl who is mysterious and alluring causing his feelings to become more than lust until he can’t bear to see her with anyone else apart from him and takes his thoughts into actions.

This film is a thriller/drama which is set in London and is similar to the film vertigo from the director Alfred Hitchcock. This film will appeal to those to the age of 15+ who are interested in horrors.

The story is based on the character Chris who lets love blind him into evil as he falls dangerously in love with stunning, admirable Jada who is flirtatious and misleading.

The narrative of my film: 18 year old Chris who is devoted to his life as a drama student almost instantly falls love struck with young Jada who becomes popular and idolised. But with her deceitful ways she hypothesises him into believing there are more than friends. Jada may think of this as a game that most young adults play, however Chris is very serious about letting others know their ‘status’ and decides to teach her a lesson.

Film trailer and poster analysis

Film poster analysis:

One of the key conventions on this poster is the title (Django), which is bold and in red. Another convention is it has information about the director as it says its his new film and this shows that people familiar with this director might know what kind of genre it is and whether they would be interested in watching his latest film. it also features the stars on the cast. this is effect because it helps the audience know whether they would interested in that particular film as some actors play certain roles in the same genres of film. At the bottom centre it has the production blurb. It has a central image of the main character and secondary images including two other important characters. They are both holding guns which suggests it is a western also we can figure that out due to the style of clothing.behind it of two other men. it also has the release date at the bottom. At the top it has the tag line.

Film trailer analysis:

At the start of the trailer it has the website, therefore one convention in this is social media. Also it has the institution (sony pictures). it then has clips from the main sections of the film. throughout the trailer there is non-diegetic sound. Also there is diegetic sound coming from the characters. The music used sounds like western music which fits in the genre. This is effective for the audience understand what kind of film they will be watching. it has on screen text which mentions the director. There are a lot of close up shots used to introduce the characters and the narrative. At the end it has the release date.

In my opinion the poster and trailer do successfully promote the film because they explain the genre and give an insight to what the film will be like. They have also used many of the key conventions for the film.

Lucy trailer analysis

Genre:
sci-fi and action

Narrative:
A women is taken captured of to transport a piece of technology to another country and it is implanted inside her stomach. once she reaches the country she is then kidnapped however the piece of technology inside her enables her to use different parts of her brain meaning she has more control over things. she escapes and goes on missions.

Character:
The main character is a woman who at first was just average and scared but then becomes bold and powerful.

Iconography:
There are elements of sci-fi such as the gadgets/technology used such as the device that was implanted in her. Also because she had powers and abilities to so abnormal things such as move things with her eyes. Things such as her running away from people and people pointing guns at her show it is a action.

Setting:
Its mainly set in a big hotel but then moves to show an office. it then shows her being held hostage in a empty room which gives away its an action. then it moves around the city.

Sin city trailor analysis

genre:
Film noir

Narrative:
The film is primarily based on the first, third, and fourth books in Miller's original comic series. The Hard Goodbye is about a man who embarks on a brutal rampage in search of his one-time sweetheart's killer, killing anyone, even the police, that gets in his way of finding and killing her murderer. The Big Fat Kill focuses on a street war between a group of prostitutes and a group of mercenaries, the police, and the mob. That Yellow Bastard follows an  police officer who protects a young woman from a grotesquely disfigured serial killer. 

Character:
It has a typical film noir characters such as a mysterious, sexy lady who has the attention from a man on a mission. There are villains and women that are no good. it has mainly the men in charge and women there as their back ups.

Iconography:
It has typical features of a film noir such as a women with red lips that looks alluring to men. Its all in black in white yet makes certain colours such as red lips stand out. Also its got a old city settings in a wine bar. And also guns and villains.

Setting:
It starts with a man in his apartment having the police after him. Then jumps to him being in a wine bar. it also shows them in empty warehouses and near river sides.

Your chosen movie
1) What film have you chosen? 
   Django Unchained 2) Why did you choose this film in particular? 
    Its an very interesting film to research about and looks like there will be a lot to talk about in terms of the institutional information. 
Institutional background
Use IMDB to find out the institutions behind your chosen film. Find your film, click on Company Credits and then look for the production company and UK distributor.

1) What was the film studio or production company behind your chosen film? E.g. Warner Brothers, Paramount etc.


- Weinstein company and Columbia pictures.

2) Who was the distributor for the theatrical release of the film in the UK?

- Sony pictures
No brand loyalty
1) What genre does your chosen film fit into?
   -western

2) How can you tell it fits that genre? Be specific with reference to the trailer.
   
- It is a Western due to the fact it is in a american country setting. Other clues is that there is a lot of gun shooting and men riding houses. the men also look like cowboys in some scenes and its old fashioned.

3) Is your chosen movie a sequel?

-No

3a) If Yes, how does the film use the original movie or franchise as part of its marketing? 
    3b) If No, are previous films by the writer, director or star mentioned in the trailer?
     -No 
     


It’s all a matter of timing
1) What was the UK release date for your chosen film?

   18th January 2013

2) When did the first trailer appear on YouTube for your movie? Find the earliest example you can and embed it in your blog.

3) What other examples of marketing (teaser trailers, main trailers, newspaper or TV interviews etc.) can you find for your chosen film from before the film’s release date?

It’s a social thing
1) What was the word-of-mouth like for your chosen film? If you can’t find tweets (probably blocked) use the IMDB user review rating or the Rotten Tomatoes Tomatometer rating to judge whether the public have given the movie a good review.

"I rarely bother to give reviews after watching a movie. But holy crap this was a good movie. I'm pretty sure it is the best movie i've seen all year. and yes i saw dark knight rises, avengers, flight, Argo, hobbit, etc... Tarantino delivers and then some.. Every actor is on point. Awesome performances, great story, it will definitely take you on a ride full of surprises. I would recommend everyone to go watch this film, it is truly a great film.. unless you're a little kid.. don't go watch this movie if you're a little kid. I've seen all of Tarantinos movies and I have to say this has been my favorite. It is just awesome in every way. I'm usually very harsh on movies. I mean ill watch just about anything, but for me to think a movie was actually "good", takes a whole lot. DiCaprio was like i've never seen him before, and being one of my favorite actors, it was a little weird at first. But he does an outstanding job at selling his role within seconds of his first appearance. Waltz delivered as i knew he would. and Jaime Foxx, well he did not fall behind. Last but not least Jackson was hilarious and also did an amazing job... Go watch the movie, it is worth it."

"At first I didn't want to see this movie because of some political remarks made by Jamie Foxx and Samuel Jackson, two of my previously favorite actors, but Quintin Tarentino is a great director, so I broke down and saw it. Glad I did. This was absolutely one of the best movies of the year. Although Jamie Foxx has top billing, this film would not have been anywhere as good without Christoph Waltz. He stole every scene he was in. Brilliant acting and great comedic delivery. Leo was great too. Lots of blood, something expected in most of Quintins movies, but a great story. Also expect to hear the N word about 2000 times. Cristoph Waltz should get the Oscar for his performance. Should get nominated for best picture. This is absolutely a must see."

From reading most of these reviews, I've decided that the audience was very pleased with the film and had a positive reaction to the film.

2) Find three quotes (no more than 25 words each) from user reviews of your movie to create a picture of what the public reaction to the film has been. Post them on your blog.



Risky business
Use IMDB to find out the box office records for your chosen film. Find your film, click on Company Credits and then Box Office/Business.

1) What was the original budget for your chosen film?
 $100.000.0002) How much money did the film make in the opening weekend?
   $30,688,000 
3) How much money has the film made in total? (Look for the subheading ‘Gross’ which has the total box-office earnings listed).
   $162,804,648 


Stars in their eyes
Research the stars and director for your chosen film.

1) What films has the director previously directed? Are they in the same or similar genres?


 -Sin city (not the same genre) -the kill bill series -four rooms - grind house

2) Who is the main star in the film?
- Jamie Foxx
3) What other films has the main star appeared in? Are any of the films similar to the one you are researching?
- dream girls and intuition which isnt simular to django.
4) Are the stars or the director or writer mentioned in the trailer for the film?
- no

fast and Furious 6 NCIS analysis

Genre:
Action

Narrative:
 Luke Hobbs, the criminal tracer has been tracking a man named Shaw who's a former military man who headed a mobile tactical unit. And when Hobbs finally gets a lead on him, he decides to recruit Dominic Toretto to help him get him. He goes to see Dominic and tells him that his girlfriend, Letty whom he thought was dead, is alive and part of Shaw's crew. So Dom calls Brian, Roman. Han, Tej and Gisele to help him. And they go to where they think Shaw will make his next move in London. When Hobbs makes his move, they learn that Shaw played them and they try to get him but he's too good and so there adventure will continue next time.

Character:
The characters are Latin/American. The main characters are brave and bold. they are also prepared to battle with enemies so they can achieve their aim. its quite a cliché as everything goes reasonably perfect and predictable. They also recognisable actors that are usually in action films such as: Vin Diesel, Paul Walker and Dwayne Johnson playing the main lead.

Iconography:
in the trailer we see a lot of quick shots of car racing and car crashes. Also it shows the 'heros' climbing on top of vehicles clearly indicating it is a action film. it shows the villan and lots of people shooting and also top technology.

Setting:
It takes place in many international settings; such as: america, Spain, London and Japan. They are usually filming in back street warehouses or on deserted roads.

assignment 1- Magazine cover